Pingjiang Spicy Food - Going Global: The First China (Pingjiang) Spicy Leisure Food Trade Fair

Time:

2025-03-27

Source:

In the spring of Chengdu, the sun is bright and the breeze is gentle. At this time, a fiery culinary trend is quietly emerging, adding a touch of excitement and passion to this ancient city.
On the morning of March 20th, a highly anticipated event—the First China (Pingjiang) Spicy Leisure Food Trade Fair—grandly opened at the Chengdu Ruicheng Mingren Hotel. Jointly hosted by the China Food Industry Association and the Pingjiang County People's Government, and undertaken by the China (Pingjiang) Spicy Leisure Food Trade Fair Organizing Committee and the Pingjiang County Food Industry Association, the fair, themed "Pingjiang Spicy Flavors—Going Global," aims to showcase and promote Pingjiang County's unique spicy leisure food culture and further drive local economic development.

The exhibition site was bustling with activity. Numerous well-known spicy leisure food companies from Pingjiang County gathered together, showcasing a dazzling array of spicy delicacies. These delicacies were not only diverse in variety and flavor, but also exquisite in craftsmanship and superior in quality. Classic spicy small dried fish, spicy bean curd, uniquely flavored spicy strips, and spicy flakes left people drooling, attracting distributors, purchasers, and food enthusiasts from all over the country to come and sample and purchase. At the event, exhibitors showcased their "secret weapons," allowing participants to personally experience the unique charm of Pingjiang's spicy flavors through on-site tastings and product introductions.

Many people said that Pingjiang's spicy flavors are not only unique in taste but also rich in variety, leaving a lasting impression. In addition to the food display, the exhibition also held several industry forums and exchange activities. These forums and activities invited industry experts and scholars to discuss the future development trends of the spicy leisure food industry, sharing industry experience and innovative ideas. Participants actively spoke and discussed enthusiastically, jointly building a good platform for Pingjiang's spicy flavors to go global. Through these exchanges and collaborations, Pingjiang's spicy flavors have not only gained more popularity and recognition but have also injected new vitality into the promotion of local economic development.

The exhibition significantly enhanced the reputation and influence of Pingjiang's spicy flavors, taking them from regional cuisine to a wider market. Local residents and tourists alike were attracted by their delicious taste, unique craftsmanship, and rich cultural heritage. The popularity of Pingjiang's spicy flavors benefits from its unique taste and production techniques, emphasizing both tradition and innovation to meet diverse needs. In the future, Pingjiang's spicy flavors will become a calling card in the domestic and even international markets, showcasing the unique charm of Chinese food culture and serving as a bridge connecting Chinese and foreign friendship.