2025 Spring Sugar Exhibition Highlights: A Feast from Xinxiangyu Food


On March 20th, in Chengdu, at the 112th National Sugar and Wine Commodities Fair, leisure snack brand Junzai Latia wowed the audience with a "spicy revolution." With its groundbreaking product innovation and channel layout, the Junzai brand has become a highly-regarded "dark horse" in the food industry.
 

In this dazzling array of stars at the Sugar and Wine Fair, Xinxiangyu Food, with its full range of products, made a grand entrance, undoubtedly bringing a feast for both the taste buds and the eyes. As a company deeply rooted in the food industry for many years, Xinxiangyu not only showcased the renewed upgrades of its classic series but also launched many flavor snacks that blend tradition and innovation, such as low-sugar, high-fiber biscuits incorporating modern health concepts, and creative pastries incorporating local characteristics. Each product is meticulously crafted to meet the increasingly diversified needs of consumers.
 


  The arrival of the Great Sage was like a lightning bolt across the sky, instantly igniting the enthusiasm of the entire scene. Junzai was seen holding a huge golden cudgel, the cudgel shining brightly, majestic and powerful, as if containing infinite power. With Junzai's swing, the golden cudgel drew brilliant trails in the air, attracting many onlookers outside the venue.  People's eyes were captivated by this huge golden cudgel, unable to look away. Some marveled at its size and magnificence, while others were curious about the mysterious power it contained. For a time, the outside of the venue became lively, people talking and discussing the origin and Applications of this golden cudgel.  Junzai seemed to become the focus of the entire venue. He smiled confidently, displaying the golden cudgel in his hand, and occasionally interacted with onlookers, answering their questions. This approachable attitude further increased people's affection for him.  As more and more people gathered, the scene gradually became somewhat out of control. Some people began to try to approach Junzai to get a closer look at the magical golden cudgel. Others, unable to contain their excitement, began to scramble for various souvenirs related to the golden cudgel outside the venue. The whole scene became chaotic, but even so, people's enthusiasm did not diminish in the slightest.  The arrival of the Great Sage not only brought this shocking golden cudgel but also inspired people's inner yearning for heroes and strength. At this moment, they seemed to have transformed into brave warriors, wielding their "weapons" together with Junzai, and jointly meeting the challenges of the future.
 

After the successful conclusion of the Sugar and Wine Fair, Xinxiangyu Food did not stop its progress. The company's senior management quickly convened a team to conduct a detailed analysis of the market feedback and data collected during the exhibition, striving to transform every piece of valuable feedback into practical actions for product iteration and market expansion. They know that in this rapidly changing consumer era, only by constantly innovating and getting closer to consumers can they remain invincible in the fierce market competition. Therefore, Xinxiangyu Food is actively preparing for the next round of product R&D plans, aiming to bring more innovative foods that combine technology and tradition, health and deliciousness to the market, meeting and leading consumers' new taste expectations. At the same time, the company will also increase investment in intelligent packaging and sustainable development, striving to provide consumers with a more convenient and safe food experience while protecting the environment. Xinxiangyu Food, starting from the glorious achievements of this spring sugar exhibition, is writing a new legend of its leisure food era.


Related Recommendations